Chef(fe) de division recherche marketing, intelligence de marché et performance
Laval
Posted today|No closing date listed
About this job
Lead a marketing research and market intelligence division within Laval's Communications and Marketing Service. Oversee strategic research, data analysis, and organizational performance measurement to support executive decision-making and continuous improvement.
Key Responsibilities
Plan, organize, and control marketing research, market intelligence, and organizational performance activities
Centralize, interpret, and disseminate research results and strategic analysis to inform organizational decisions
Develop and implement knowledge-sharing mechanisms to enable strategic information accessibility across the organization
Lead recruitment and supervision of professional research staff and oversee complex studies supporting strategic decision-making
Evaluate resource needs, manage budgets, submit detailed reports, and supervise team performance and development
Qualifications
Bachelor's degree in relevant field plus Master's degree related to the position
12 years pertinent experience in marketing research and market intelligence, including 8 years managing specialized professional teams
Significant experience conducting or supervising complex studies supporting strategic decision-making with continuous measurement
Experience presenting strategic recommendations to senior executives and decision-making bodies
Advanced expertise in quantitative and qualitative methodologies including continuous measurement
At a glance
Permanent position
Posting number 4435
Schedule: Monday to Friday, 08:30 to 16:30
Hybrid work mode
Location: Communications and Marketing, 1333 Boulevard Chomedey, Laval, Quebec
Summarized from the official posting. See the full posting below or apply for complete details.